Samma Studio’s latest collaboration with BLUM has just been featured on YouTube, offering a closer look into the seamless integration between innovative hardware systems and refined architectural design.
In the video, Vany Vanessa, Managing Director of Samma Studio, and Daf Ashari, Principal Designer, share their insights on how the partnership with BLUM came to life through the Villa Amasora project — a residence that redefines the relationship between craftsmanship, functionality, and timeless beauty.
Designing with Purpose
Villa Amasora represents Samma Studio’s philosophy of merging modern refinement with the warmth of traditional Bali architecture. The design retains the villa’s original Bali-style ceiling, enhanced with contemporary finishes — a sophisticated mix of black and brown wood tones balanced by subtle blue and orange accents.
For Samma Studio, every element serves a purpose. The collaboration with BLUM became an extension of this principle. Known for their precision-engineered fittings, BLUM’s products brought quiet innovation into the project — allowing cabinetry and joinery details to move with ease, close in silence, and maintain the visual purity of each space.
Insights from the Collaboration
Throughout the feature, Daf Ashari walks through the villa’s detailed joinery, illustrating how BLUM’s mechanisms contribute to both form and function — from perfectly aligned gaps to soft-close finishes that enhance the overall tactile experience.
Vany Vanessa highlights the value of strategic collaborations in design practice — ensuring that technical excellence complements aesthetic vision while upholding the studio’s standard of quality and sustainability.
Together, their dialogue reveals how thoughtful partnerships elevate not only the final product but the entire design process itself.
Beyond the Surface
The collaboration between Samma Studio and BLUM exemplifies how global innovation can harmonize with local craftsmanship. More than just functional upgrades, these integrations represent a new design standard — one where precision, beauty, and usability coexist effortlessly.
At Villa Amasora, even the smallest details — the feel of a drawer, the glide of a door — become part of a larger architectural experience.
🎥
Watch the full video here to explore how Samma Studio and BLUM reimagined movement, material, and meaning within the context of Balinese design